We’re built on repeat business & referrals.


Therefore it’s crucial that we exceed our partners’ expectations. We’ve been able to do so—and have fostered multiple, long-term partnerships—because we’re experienced, we work hard and we always bring a positive & collaborative attitude.

Our approach is simple yet effective.


  • Listen & learn

    We’ll start by asking a lot of questions to ensure we understand your objectives inside out. At the very least, our initial Q&A will give us enough information to prepare a good estimate. In most cases, it will crystallize exactly what you hope to achieve and possibly shed light on areas you hadn’t yet considered. This is also a good time for you to pick our brains. We can talk about schedules, pricing, options, etc.

  • Plan & design

    Once the objectives are clear, we’ll work with you to define milestones, work out the logistics and start mapping a path. This is when we begin to define business rules, flesh out the feature set and craft how the product is going to look, feel and behave.

    We’ll discuss user expectations and how to exceed them. We’ll look for pitfalls and refine user flows. Soon, we’ll have a solid blueprint that defines how users will experience the product. This blueprint will in turn guide the creative design process. This is when we’ll discuss space, texture, color, fonts (we love typography), visual hierarchy and everything else that translates your vision into pixels.

  • Code & test

    Though we may have built a prototype or two in earlier phases, this is when we real coding will begin. We’ll progressively add screens, implement features and polish rough edges. Within a few days or weeks—depending on the size of the project—we’ll prepare a progress build and we’ll review it together. This is an exciting milestone because it let’s us test all the assumptions we made during the earlier phases. Is the flow as intuitive as we’d hoped? Do the colors look great on an actual screen?

  • Rinse & repeat

    Much of the magic happens here: Iterations make perfect! We’ll fine-tune designs, tweak business rules and test them until everything is just right. It might take only a handful of iterations or several dozen.

  • Launch & observe

    Once the product is ready, we’ll help you deploy it. If you haven’t published an app before, we’ll guide you step-by-step or do it for you, whichever you prefer.

    Once it’s live, we’ll help you monitor downloads, usage, issues, etc., so we can plan how to continue improving everything.

“IronOne has been our core software development resource for close to a decade. They’ve delivered a platform that has remarkable stability and usability. They help us maintain, improve and upgrade our system in a spirit of true partnership. IronOne has been an indispensable part of our team and a pleasure to work with.”Ross McLean (Over The Shoulder)